Apple’s Special Event in San Francisco left the company’s legions of fans with plenty to get excited about: New iPhones, a new Apple TV, a bigger and better iPad, and more.
The new iPhones — designated the iPhone 6s and iPhone 6s Plus — are not as groundbreaking as, say, the iPhone 6 was compared to earlier designs. But they do include some new features, including a pressure-sensitive screen that can tell the difference between a gentle tap and a hard press, allowing software to react accordingly. A new Harry Potter-style “Live Photo” feature that brings unexpected life to still photos is another standout. The new iPhones will be available for pre-order September 12 starting at US$199 (€177).
The Apple TV set-top box, meanwhile, received its first major upgrade in about three years. Siri support means users can verbally ask the device to find their favorite television shows and movies, and those requests work across various streaming services. A new remote serves as menu-navigator and game-controller. The Apple TV is now a true development platform as well, with third-party programmers able to make apps and games for the device. It will be available next month for US$149 (€133) and up.
Apple also unveiled a new batch of Apple Watch models, including new gold and rose gold, sport edition models and a mid-range Apple Watch black body with a sport band. Apple is also adding new colour options to the Apple Watch sport bands, including a special product RED edition.
The company also announced it has teamed up with luxury fashion brand Hermes to release a special line of Apple Watch bands dubbed the Single Tour, Double Tour and Cuff. All of the new Apple Watch models and bands will be available at Apple Stores and online starting Wednesday.
Finally, the iPad Pro is a 12.9-inch tablet — Apple’s biggest ever — aimed at professionals and creative-types. Impressive internal specs and an optional keyboard case and stylus (named the “Apple Pencil”) could make the iPad Pro a rival to many laptops, even Apple’s own lower-end MacBook lineup.
The iPad Pro will also get its own line of accessories, including the Smart Keyboard cover US$169 (€150), which folds out to reveal a full keyboard, and the Apple Pencil US$99 (€88) that will allow users to draw and write on the screen.
The iPad Pro will start at US$799 (€711) for a 32 gigabyte model and will be available in November. The 64GB model will start at US$949 (€845); the 128GB model will start at US$1,079 (€960).